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Intelligence
How College-Bound Prospects Perceive University Web Sites

Intelligence

How College-Bound Prospects Perceive University Web Sites

Aug 01, 2005By Michael Stoner

How College-Bound Prospects Perceive University Web Sites,” by Michael Poock and Dennis Lefond, is reprinted from AACRAO’s College & University Journal. Poock and Lefond reported on research with prospective students that underscores the importance of content on the college and university Web site. Though the research was conducted several years ago, the article is still useful.

A PDF of the article is available here. You’ll need Adobe Acrobat Reader.


  • Michael Stoner Co-Founder and Co-Owner Was I born a skeptic or did I become one as I watched the hypestorm gather during the dotcom years, recede, and congeal once more as we come to terms with our online, social, mobile world? Whatever. I'm not much interested in cutting edge but what actually works for real people in the real world. Does that make me a bad person?