RSS

mStoner Blog

iStock_000019097347Small

Giving websites…my 2012 opinions.

Giving is part of the holiday season and educational institutions are competing with other worthy organizations for private support. Who’s doing good work in the area of development and advancement communications? I have some opinions….

Categories: Fundraising
Susan T. Evans Posted by Susan Evans on 12.14.2012
Social Works book cover images

Social Works Contents

  I wanted to share a progress report on our book, Social Works. [If you haven't read the initial post, here it is.] First, though, we need your help! Kevin Rieg, one of our designers,…

Michael_home Posted by Michael Stoner on 10.24.2012
2012 CASE/mStoner/Slover Linett survey

Social Media and Advancement: A Report on Data from 2010-2012

If you want an indication of how much has changed in the way institutions use social media in advancement, consider that fully 50 percent of campaigns use social media in campaigns of one sort or…

Michael_home Posted by Michael Stoner on 8.27.2012

Your parents are people too. (With a little on social + fundraising.)

Earlier this month, I was a general session speaker for the 27th Annual Parent Fundraising Conference. My topic was getting results with social media and the audience included fundraising and communications professionals who are specifically…

Categories: Fundraising, Social Media
Susan T. Evans Posted by Susan Evans on 7.18.2012

Topline Report on 2012 Social Media & Advancement Research

I’m delighted to share the just-released topline findings from the third annual Survey of Social Media in Advancement, conducted by mStoner in partnership with the Council for Advancement and Support of Education (CASE) and Slover…

Michael_home Posted by Michael Stoner on 6.19.2012

CASE Announces 2012 Circle of Excellence Award Winners

Each year, I–like many others–look forward to seeing who wins awards in the CASE Circle of Excellence program. And CASE just announced the 2012 winners. These awards are important not only because they identify and…

Michael_home Posted by Michael Stoner on 6.11.2012
social media in space

ISO … Campaigns That Utilize Social Channels + Other Channels & Got Results

Did you create, or do you know of, a campaign, large or small, that used social media and other channels (online and/or offline) and got results? Would you please let me know? Here’s why I…

Michael_home Posted by Michael Stoner on 5.10.2012

Campaign Websites: I have some answers but I also have a lot of questions.

What school is not in the midst of a campaign, in the silent/leadership phase of a campaign, or planning for a campaign? Okay, all two of you get a pass and don’t have to read…

Categories: Fundraising
Susan T. Evans Posted by Susan Evans on 4.5.2012

What makes a good “Giving” website?

Sometimes I’m asked, What makes a good Giving website? Without the intention of sounding flippant, the answer is, the same things that make any website great. For some reason, people have difficulty translating the best…

Categories: Fundraising, Strategy
Susan T. Evans Posted by Susan Evans on 11.28.2011

A White Paper About What We Learned from Our Research on Social Media in Advancement

All institutions are struggling to engage with their constituents using social media tools. But how are they doing? With plenty of help from CASE, we set out with our research partners, Slover Linett Strategies to…

Michael_home Posted by Michael Stoner on 11.20.2010