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Webinar - Social and SEO

Webinar Recording Available for “How to Use Social Media to Influence SEO”

Social media is great for building community and fostering conversations. Some of social media’s most untapped potential lies in its ability to influence search engine result pages, where two-thirds of all prospective students go to…

patrick powers mstoner Posted by Patrick Powers on 5.21.2013
Washington State University Admissions Site

Admissions Sites: These Caught My Eye

During the past couple of years, I’ve been a judge for CASE, UCDA and CASE District VIII. One of the benefits of serving on judging panels is you get the chance to see some incredible…

Susan T. Evans Posted by Susan Evans on 5.14.2013
Puzzle Pieces

Let’s talk about web strategy for graduate and professional schools.

Determining the primary audience for a website is easy for some, requires discussion for many, and is never decided for a few. The truth is, even when we unequivocally state that the primary audience for…

Categories: Strategy, Uncategorized
Susan T. Evans Posted by Susan Evans on 5.3.2013
calendar

Pondering an Online Event Calendar? Best Make Time for It

It’s not often those working in higher education on the web get a huge vote of confidence for spending time and money on any one particular feature. For those committed to providing accurate calendar information,…

patrick powers mstoner Posted by Patrick Powers on 5.1.2013
iStock_000019097347Small

Get Some Spring in Your Step: Add Intelligence

No matter where you are right now, one thing is clear: change is in the air. Winter is giving way to spring, that harbinger of all things new. What better time of year to refresh…

Categories: Uncategorized
Posted by Gareth Henderson on 3.19.2013
Screen Shot 2013-03-07 at 8.51.51 AM

Attending OmniUpdate’s Conference? Order a Copy of Social Works, Get a 10% Discount

OmniUpdate, provider of the popular OU Campus™ web content management system (CMS), is hosting its annual User Training Conference in Anaheim, CA, on 3-7 March. More than 150 higher education web professionals are registered. Are…

Michael_home Posted by Michael Stoner on 2.15.2013
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Silos are for Grain – A Call for Ideas and Collaboration

I consider lifetime engagement management to be one of the most important conversations that those working in and for the higher education industry need to have right now. Lifetime engagement is a different way of…

Categories: Uncategorized
Fran Zablocki project manager Posted by Fran Zablocki on 2.5.2013
patrick_1

A Project Manager with Special Powers

We’ve hired a new project manager. Let’s start with a few clues… Fact: He is based in St. Louis. (And we’ve got an office there.) Fact: He is a marketing and communications professional. (Yeah, we…

Categories: News & Jobs, Uncategorized
Susan T. Evans Posted by Susan Evans on 1.23.2013
social media in space

Social Media Governance: The Good Stuff

These days, it seems social media policy is actually morphing into social media governance. Social media is now mainstream and just policy isn’t enough; a campus needs to do more to manage social media. And,…

Susan T. Evans Posted by Susan Evans on 1.16.2013
boston university

mStoner’s top picks for 2012

For the second year, I’d like to round out the year with an mStoner crowd-sourced post featuring our team’s top picks for 2012. In this post you will find the books, sites, and online tools that…

Categories: Uncategorized
mallory wood marketing manager Posted by Mallory Wood on 12.27.2012