Three conference presentations worthy of your time.
Last October three team members from mStoner landed in Austin, Texas for the 2011 HighEdWeb conference. If you missed the conference or didn’t make it to our sessions, you are in luck. Below you will find links to our slidedecks and podcasts. The recordings are courtesy of the wonderful HighEdWeb team.
Creative Services, Anyone?
presented by Senior Strategist Susan T. Evans in the Marketing, Management, and Professional Development Track
This session covered what it takes to set up a unit on your campus that operates like a successful in-house creative agency. Susan shared her experience establishing and building a creative services team at the College of William & Mary.
Beyond Blogging: Create an Integrated Online Student Ambassador Program
presented by Marketing Manager Mallory Wood in the Social Media Track.
This presentation focused on how to expand, integrate and manage your institutions student bloggers presence across multiple social networking platforms.
This session was a primer for thinking about an institutional mobile site and covered the types of information you should offer in mobile format, the decision to create a mobile app or a mobile website, trends and guidelines for styling and coding, and examples of mobile content from colleges and universities.
Susan, Doug, or I will be happy to answer your questions after you review any of the presentations. Please leave a comment and we will respond soon!