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Intelligence
Near Boston? Join Us for Our Book Launch at BU on 26 February

Intelligence

Near Boston? Join Us for Our Book Launch at BU on 26 February

Feb 18, 2013By Michael Stoner

If you’re in the Boston area, please join us on 26 February at 6:30 pm, when noted speaker, blogger and Inside Higher Ed contributor Eric Stoller and I have a freewheeling and enlightening conversation about how colleges and universities can use social media as an effective component of recruiting, fundraising, awareness-raising, and other kinds of campaigns. We’re calling our conversation “Making Social Work in #HigherEd” because we’re celebrating the launch of our book, Social Works: How #HigherEd Uses #SocialMedia to Raise Money, Build Awareness, Recruit Students, and Get Results, which will be published on 25 February.

The free event will be held at Boston University’s Kenmore Classroom Building Room 101 (565 Commonwealth Avenue, Boston). The building is a few blocks from the Kenmore Square T station; parking is available along Bay State Road or in the (paid) lot next door to the building. There will be light snacks and copies of Social Works for sale (you can preorder a copy of the book to make sure there’s one waiting there for you). Plus we’ll have a special Social Works photo booth for Instagram photos and shares.

We want to thank the Boston University Dean of Students for sponsoring the event. And especially (the awesome) Kat Hasenauer Cornetta, who’s organizing it.

Eric Stoller is a nationally known thought-leader, speaker, and consultant on using social media in higher education to create connections and enhance communication. He has more than 10 years of student affairs technology experience. Eric has been blogging for more than 7 years and is the Student Affairs and Technology blogger for Inside Higher Ed (IHE) — and tweets as @ericstoller.


  • Michael Stoner Co-Founder and Co-Owner Was I born a skeptic or did I become one as I watched the hypestorm gather during the dotcom years, recede, and congeal once more as we come to terms with our online, social, mobile world? Whatever. I'm not much interested in cutting edge but what actually works for real people in the real world. Does that make me a bad person?