Smart and Sustainable

Michael Stoner     President & Partner

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During his 30-year career as a communicator and consultant, Michael has served more than 200 education institutions (independent schools, colleges, universities, education associations), nonprofits, and businesses on four continents. He’s provided strategic consulting on developing institution-wide Web strategies, led countless website development projects, and has earned an international reputation as a recognized authority on integrating marketing, communications, and technology.

Michael published his first email newsletter in the late 1980s. Since the early 1990s, he’s concentrated on the ways in which the Internet and the Web have changed the way people communicate … and on how institutions can respond to those needs. He led his first Web project in 1995.

Michael has spoken at hundreds of professional conferences (CASE, NACAC, UCDA, and the College Board, for instance) and leads seminars on developing and using new media in institutional marketing and communications. He’s authored book chapters for CASE and Open University Press books, and his articles have appeared in CASE Currents, The Chronicle of Higher Education, the College Board’s On Target and The College Board Review, and NACAC’s Journal of College Admission.

Michael’s experience as a communicator includes media relations, PR, marketing, and publications. Until October 2001, he led the new media practice at Lipman Hearne. He also served as vice president of Halstead Public Relations in New York, director of communications at the Woodrow Wilson School at Princeton University, director of the office of publications services at the College Board, and associate director of university publications at Lehigh University.

Outside work, he loves to cook — and eat — and in order to do so, maintains a rigorous exercise schedule.

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Michael  Stoner

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Eats

Fore Street Restaurant, Portland, ME

The Inn at Weathersfield, Weathersfield, VT

osteria pane e salute, Woodstock, VT

Oleana, Cambridge, MA

Rendevous in Central Square, Cambridge, MA

Readers

The Historian

The Omnivore’s Dilemma

All About Braising

Screen

Colbert Report

Battlestar Galactica

Farscape (sigh!)