“I keep reminding myself that there’s no playbook for this time,” said panelist, Claire Machamer, Vice Chancellor for Strategic Communications at University of North Carolina School of the Arts. The scary part is that she’s right.
That’s why we gathered eleven enrollment marketing professionals to discuss their new recruitment strategies over the course of three separate panels. Since every institution is different, we did our best to gather enrollment marketers from a diverse set of universities and colleges.
Over 1,800 higher education professionals tuned in live for our panel series and many were able to ask questions and take away tangible advice and resources to adapt their enrollment marketing strategies moving forward.
Web, Video, and Digital Strategy (1hr 2min)
Community College and Transfer Students (1hr 5min)
Four-Year Institutions (1hr 7min)
Travis Koury Marketing Specialist As marketing specialist, Travis Koury shares mStoner’s thought leadership and service offerings across a multitude of channels. He thoughtfully applies digital marketing best practices to ensure higher education marketing and communication professionals can easily discover and access mStoner’s helpful resources, primary research, and on-demand content.