Learn how to transform your message platform into compelling and captivating creative and make your website an integral part of your branding.
What’s the secret to building a bold brand that connects with your key audiences? Tune into this free webinar co-hosted by mStoner, a digital agency focused on higher education marketing and communications, and Zehno, a strategic branding and marketing firm for educational organizations.
Voltaire Santos Miran, mStoner’s CEO and Head of Client Experience and Shane Shanks, Zehno’s Senior Strategist and Editorial Director, team up to show you how to bring your institution’s brand to life. From smart strategy and bold creative to a beautiful web presence — we’ll use best-practice examples that deliver meaningful results.
You will learn how to:
- Translate brand messages into brilliant communications
- Capture the heart and soul of an institution
- Define the look, feel, and voice of your brand
- Communicate a school’s strengths and distinctions through its website
- Create an optimal website structure for your target audiences
The Details:
- When: Wednesday, June 26, at 2:00 p.m. EDT / 11:00 a.m. PDT
- This webinar will last approximately 45 minutes plus 15 minutes for Q&A.
- Cost is free; registration is required.
This webinar will be recorded, and each registrant will receive unlimited access to the slide deck and session recording.
Can’t make the live webinar? We still encourage you to sign up to ensure that you receive timely access to the recording and slide deck.
Presented by:
Shane Shanks, senior strategist and editorial director, Zehno
Shane, a CASE Crystal Apple award winner for outstanding teaching, is the bridge between the strategy and creative concept at Zehno. He’s coached hundreds of institutions on how to improve their brands, publications, websites and marketing strategies.
Voltaire Santos Miran, chief executive officer and head of client experience, mStoner, Inc.
Voltaire works with mStoner client teams to forge and sustain transformative, memorable, and incredibly effective partnerships. He shapes all aspects of mStoner’s individual projects, overall planning, and company-wide management. A natural storyteller, Voltaire enjoys teaching others how to tell stories and using his expertise in information architecture, content strategy, and governance to move institutions from a project mindset to a process mindset.