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The Anatomy of a Video Shoot


The Anatomy of a Video Shoot

May 14, 2012By Mallory Willsea

Whether you’re planning a major video project with an outside vendor or want to enhance your own or your staff’s ability to produce video internally, knowing how the pros approach a project can make your efforts more efficient and cost-effective.

register for the anatomy of a video shoot

Register now. Space is limited.

Who it’s for:
Marketing and communication professionals at education institutions who are planning major video projects or would simply like a better understanding of how video is produced.

What we’ll cover: 
We’ll walk step-by-step through the process of producing a short series of video vignettes, beginning with key messages and audiences and following with pre-production (scripts, storyboards, casting, and locations), production (sound, lighting, styling, and interview techniques), and post-production (transcripts, editing, music, titles, approvals).

How you’ll benefit:
At the end of the webinar, you’ll have a basic understanding of the video production process that will make you better able to interact with vendors and/or internal video staff , allocate people, money, and time to a video project.

The presenters:
Writer and creative director Mark Sheehy of mStoner has led video projects for a wide variety of higher ed clients. Director and producer Libi Hake of Olin/Hake Films, Inc., a frequent mStoner partner, has been producing video for education, health care, and other non-profit institutions for more than 20 years. Together they have produced TV spots for University of Detroit Mercy, student profiles for Trinity University’s Webby Award-winning Virtual Dorm Room, and video vignettes for George School’s CASE Gold Award-winning website.

When is it:
Thursday May 24 at 1:00PM CT.

Cost and attendance:
The cost is free. Attendance requires registration.

Your questions, answered

What do you want to know about web video production? At the end of the webinar Mark and Libi will have time for questions. Make sure yours is answered and leave your question in the comments now.

We can help:

Email Me if you are interested in having mStoner address your web video needs.