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Intelligence
Free Webinar: Increasing Traffic to Your Degree, Major, and Certificate Pages

Intelligence

Free Webinar: Increasing Traffic to Your Degree, Major, and Certificate Pages

Apr 06, 2015By mStoner Staff

Register now for this free webinar.

Session Description:
Data from Ruffalo Noel Levitz and Eduventures shows us that degree listings and pages representing individual degrees, majors, minors, and certificates are critically important marketing content on college and university websites. But how do you get more people TO these pages? Using different techniques and examples, this webinar will focus on improving traffic to degree pages.

Who Should Attend:
Marketing and communications professionals who work on college or university websites or have employees who work on websites.

What You Will Learn:

As a result of this webinar, you’ll learn:
• Why degree pages matter to all college and universities.
• Techniques for increasing traffic to degree pages.
• Examples of techniques colleges and universities are using to increase traffic to degree pages.

When:
Tuesday, April 21, at 2:00 p.m. EDT / 11:00 a.m. PDT
This webinar will last approximately 30 to 45 minutes.

Register now.

Nitty-Gritty Details:

Cost is free. Registration is required. Each registration includes one licensed seat and unlimited access to the slide decks and webinar recordings. When you register, you’ll receive a login code that is unique to you and can only be used once. If you choose to project the webinar to a room full of eager colleagues, all the better! In fact, we hope you do.

Meet the Presenter:
doug2013Doug Gapinski, strategist, joined mStoner in 2007. Doug is a UX (user experience) generalist who brings a broad skill set to projects. He writes strategic recommendations, creates information architecture, builds and tests prototypes, and does design. Doug’s client list includes Alverno College, Bethel University, the Maurice A. Deane School of Law at Hofstra University, Brown University, Loyola University Chicago, Kenyon College, and The Pennsylvania State University.