Intelligence
Realize Your Brand Strategy in 2016: Slides And Recording Available

Intelligence

Realize Your Brand Strategy in 2016: Slides And Recording Available

Dec 10, 2015By Mallory Willsea

Everything starts with your brand.

Earlier this week, Joel Pattison presented an informative webinar that outlined a practical approach to defining a brand strategy and executing that strategy in the real world. He covered:

• The elements of a solid brand framework.
• How market research informs your messages to key audiences.
• How to implement your brand strategy in 2016 with content, editorial, and marketing plans.

In case you missed it, here are the the slides and session recording:

Slides

Recording