July 8, 2019 July 15, 2019.
Use the secure form at the bottom of this page to register.
You'll receive access to all three courses within two business days.
Questions? Email us.
Your website is your institution’s No. 1 marketing and communications vehicle, and yet the challenges to continually enhance your college or university website seem to only increase.
Advanced Marketing for Higher Education Websites Covers:
Digital marketing is essential to your college or university’s marketing and communications strategy. It can help you build brand awareness, promote academic programs, reach prospective students, and tell your institution’s unique story.
Digital Marketing for Higher Education Covers:
As we recruit students or faculty, nurture relationships with alumni and donors, and raise awareness and esteem in the community and among our peers, we tell our stories in order to educate, inspire, engage, and move people to action.
Digital Storytelling for Higher Education Covers:
We built these courses with your entire marketing and communications team in mind. If you work in one of the following roles, there’s something for you:
“The presentations were informative, engaging and thought provoking. Each provided useful tips and strategies that I'm excited to put into action.”
“I was surprised by how much I learned. The course ended with so many new topics and tools to dig into, and I have a notebook full of new strategy and content ideas too!"
"The combination of web, social, content and print touched on areas related to all team members ... hard to find this mix at a conference. Well done!”
“The content was useful and we appreciated that the speakers worked within the higher education field, used very specific examples and provided useful tools and tips ”
"The material was so pertinent! Practical, helpful, on point, and very relevant. Perhaps the best session I've ever attended."
Yes indeed, your entire team can access all 23 sessions. (That's 19 hours of professional development!) They will walk away with concrete strategies and tips to improve your web, marketing, and digital storytelling efforts immediately.
Access to each course's on-demand recording and downloadable slide deck will be available to your team for one year. We encourage you to offer the on-demand training to new colleagues. Your team can access on-demand content from an unlimited number of devices and rewatch sessions as often as needed.