Great outcomes start with great strategy. The strategy phase is where you make the tough choices and select the best way forward. We excel at strategy because we’ve been where you are. We get you. And we get the people you’re trying to reach. We combine our deep experience in higher ed with a continuous search for the best ideas across industries. Let us create a unique strategy for you that will set the stage for great outcomes.
Creative & Design
If design only elicits an emotion, it fails. Great design also achieves a goal. Whether it’s increasing enrollment, raising money, improving alumni engagement, or a combination of the above, design must not only be beautiful, but also work to address the issues you face. Our creative and design services are effective because they showcase the best of your institution — the students, the places, and the energy. Through words and pictures, we will tell your story in a unique and compelling way. And we’re focused on encouraging your audiences to take action — action that meets your goals.
Technology makes design usable. It’s a critical part of the experience that connects and engages individuals and builds community. Yes, technology provides functional solutions, but we also see technology as an elegant, flexible element of the communications and marketing solutions we develop and deploy for our clients.
Take a look at what we’ve been up to lately.
Faced with the challenge of communicating with internal and external audiences at SUNY.edu, the umbrella site for the 64-campus State University of New York system, mStoner didn’t just build one home page: We built two. Both, though, feature compelling stories of the life-changing work done across SUNY.
Gettysburg College partnered with mStoner to create a microsite for the public launch of the Gettysburg Great fundraising campaign. The microsite conveys the Gettysburg experience and mobilizes core constituencies to support the College in a way that many giving campaigns strive for, but don’t often achieve.
Brown University launched Imagine Brown 250+, a website to showcase and honor the past, present, and future of Brown. Anniversary websites don’t come along often, let alone one celebrating a monumental 250 years. Brown seized the opportunity to set a new standard for commemorative sites.
Enrich. Engage. Empower.
#HelpWanted: Higher Ed Leaders on Social Media
Higher ed leaders are increasingly seeking support from their marketing and communications teams in order to more effectively engage and communicate on social media. This episode offers tips for those looking to help their college leadership enhance their social media profile.
100% Funded: How to Promote a Crowdfunding Project
Are your crowdfunding projects positioned to succeed? This episode contains strategies for promoting crowdfunding projects. From preparing project teams to promoting projects at live events, there are many techniques that can position projects to achieve their goal of being 100% funded.
Leveraging Current Students for Admissions Success
Current students play a vital role in the success of an admissions office. Their involvement in supporting the voice and the mission of an institution can often be the most lasting impression left on prospective students and their families.
Nuggets of Wisdom
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