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Four Academic Program Finder Recommendations

After speaking with more than 25 director‐ and VP‐level marketing leaders since the start of the year, it is clear to us that many colleges and universities are planning to invest more time and resources in improving their program pages in 2019. Having worked with dozens of institutions to design and develop this important tool, we offer four recommendations to anyone considering the addition of a program finder on their site.

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Blog Posts

- Higher Ed
Free Webinar: A Mile in Their Shoes — Building Empathy Through Experience Mapping
Discover how an experience map can impact your enrollment and marketing strategy. REGISTER FOR THIS FREE WEBINAR For most of […]

Jul 17, 2019By Bianca Tomlin
- Marketing & Communications
It’s Time to Put Your Audience First
Three Strategies for Building an Audience‐First Website 1. Focus on making an emotional connection The elements on your site’s pages […]

Jun 25, 2019By Bianca Tomlin & Mallory Willsea
- Higher Ed
Ask the Expert: Zehno’s Senior Strategist and Editorial Director Shane Shanks
Shane Shanks is a senior strategist and editorial director at Zehno — a strategic branding and marketing firm for educational […]

Jun 24, 2019By Bianca Tomlin
- Higher Ed
Upcoming Webinar — Making Your Mark: Unforgettable Branding
Learn how to transform your message platform into compelling and captivating creative and make your website an integral part of […]

Jun 11, 2019By Bianca Tomlin
- Design
Test for Success: Three Methods You Can Implement Now
Think back to the last time you visited a site and thought, “Why can’t I find what I’m looking for?” […]

May 29, 2019By Ben Conley, Bianca Tomlin & Mallory Willsea
- Higher Ed
25th Annual Communicator Awards Honor Six mStoner Clients
The 25th annual Communicator Awards honors six of mStoner’s clients with three Awards of Excellence and three Awards of Distinction. […]

May 20, 2019By Bianca Tomlin